Friday 15 March 2013

The History of Animation: Disney

Success did not come easily to Walt Disney, In order to supplement their income the Walt and his brother worked for Cansas city film, making shorts. Disney approached Frank Newman
he offerd to supply Newman with shorts and acheived moderate succes. But eventually laughagram films incorpertaed when belly up. Disney left Cansas ity in 1923 he brought with him $40 and a copy of his work. The very next day after  Disney was comminiioned for 6 films he joined a company with his brother called the Walk & Disney and signed a contract with Margarot Winkler.



The 6 films under the Alive series was well recieved and disney  next created the character of Oswald the Rabbit to be realeased next by Universal. Within a year it became one of the popular cartoon series in America. However Disney did not own the rights and the character was taken away from him. The experience alienated Disney and he vowed never to let something like that happen again. But after 78 years Disney got the rights back.



It was shortly after this incident that he created a mouse named mickey, firstly no distributors were interested and made a bold move and joined the sound revolution. It was the first ever animation that was specifically made to have synchronised sound along with it. The era of silent animation was coming to an end, and Disney learning from his past mistakes trademarked his new star. Mickey's success brought Disney's studio success and frame, one of the factors that set apart Disney from other studios was his sacrifice of profits for quality. By the mid 1930's Donald Duck, Goofy and Pluto joined Mickey, adding to the studios fame. Disney's brother wanted him to cut profits in order to spend less money, but Disney had another idea. He would make a feature length movie in order to increase profits. It was a bold move, he was finacialy jumping of a cliff and building a plane on the way down. The origional budget for snow white $2500, but after 3 years Disney had spend $3m on the movie, a astrological number for the mid 1930's. In order to complete his film he morgaged his house and took out loans from the bank of America.



On December of 1937 Snow White and the seven dwarfs was released  it made $8 and a half million and has become one of the highest grossing films of all time. On may 29th about one third of Disneys artists had gone on strike. He fired many of them and parted ways with some of his most trusting artists. The golden age of Disney's studios was coming to an end, despite this Disney continued to create some of the most endearing moments in cinema of all time.



Although Disney made animation history, he has become to be known as a racist, for example in The three little pigs was depicted for having an anti-Jewish views. Many reporters and articles came to the conclusion that Disney wasn't a racist but the views on black civil rights have changed since these cartoons got realized and other rights. There was never any factual evidence to prove that he had any hate against any race and hired people from all kinds of backgrounds, he also said he wished he could have a film like "To Kill A Mockingbird" a film that dealt with racial justice.

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Umbra (HD - 2010) from Malcolm Sutherland on Vimeo.