Johnny Kelly, a graphic designer from Ireland. I know him as the man who made the procrastination video. To me when I saw this video years ago, was a reassurance that I knew I was in the right path, this was so inspirational to me and has always been something I have looked back on for inspiration, and research. Just one of those things that you show all of your friends even if they aren't in a creative field, and they always love it, who wouldn't.
Johnny Kelly Talk about how he was inpired by comics to enter into animation and showed us Radioheads music video for pyramid song made by Shynola. He said this was the reason he went into animation. As soon as he said radiohead, I got excited, 85% of the time when im working im listening to radiohead and they inspire me so much. Kelly describes this as emotional art, which I liked the sound of.
Johnny showed us a numerous videos that had inspired him, including a bit of a disturbing piece that involved naked screaming children that were being put into a van, which he introduced by saying "it's properly too early for this" He then went on to telling us about how to apply graphics to story telling and when your animating something, you always have to question why is this being animated? Why does this have to be animated? is this a story that can only be told in animation? And that animation is also a convosational starter.
The Back to the start animation is amazing. I also really enjoyed watching the making of it. kelly describes himself as a list monster, he loves making lists and fills his sketchbooks up with them. He also talks about the interactivity in the 80's talking about the storybooks which you can choose your own adventure, and how they interested him.
"One of the hardest things is to balance between the work you want to make and the work you need to make to make a living"
Nike asked 78 artist to Challange the function of a pair of nike shoes. John began by stripping all function out of the shoes. Buying a pair of clogs from ebay, he painted them as a nike shoe. Removing all function from the shoe.
Richard Photo Lab is a quality-obsessed photography lab in Hollywood, California. Known for their great degree of care with image processing, scanning and handling - they sweat the details of each and every frame.
Related to one of my first ideas to focus on my top 3 goals and aspects of my design to create a pyramid. Inspired my Matthew I created a paper sculptor out of a few piramids. I love the way it looks. I made equilateral triangles to represent each side of me is equally as important as the other.
I love this quote "we are like a machine without one piece, it wouldn't work"
Jack the co-founder and Principal at Berg Studio founded in 2005 and responsible for the little printer. Jack Studied Design from the Royal College of art is 2006, previously running an independent design studio for found years. At Berg Jack leads new product development work both for clients and self initiated work such as the Here & There map. He leads many media design consultancy projects, including previous engagements with Bonnier and the BBC among others.
His talk was much more focused on the ideas and the value of understanding the world to create food design. Humorous and entertaining to listen to. Schulze starts of by staying "Advertising is a joyless bastard sometimes" and "Systems have leeks into our personal space" Exploring onto the future of User Interface and what will it's behaviour and motive bring? Apple has become a companion Jack says, as he shows us a picture from the website "shitthatserisays", he spoke about the way that making technology has become about making companion centred design "A part of you that lives outside of you" having everything in one place, friends, music, entertainment, photo, social media, shopping all in one phone. Objects are able to predict behaviours, through maths" After saying this he showed us this little gem.
Explaining that this particular vacuum, cleans the room by going over the floor over and over again. Working out the maths of the layout of the room, the corners and the scale, and goes on a path working back and forth over and over again until the room is clean. "Media has changed, because it's no good any more. New media? Social Media? Television is weird, the way that cameras are used, editors and distribution With the knowledge we have now, we would have never built it." He says, which is something I never thought of. Its true, we have so much more knowledge now and User Interface is completely different to how it was 20 years ago. When we showed us a picture of a Walkman he said "I forget that there are people in this room that have no idea what this is and have never had one" Which makes me reminisce they way I spent a lot of my childhood making mix tapes, sitting for hours and pressing pause and record. Whereas it's so easy now to make playlists digitally and on CD and even on line.
I liked the excitement, and relaxed atmosphere he created. I love the little printer product, it's new and exciting. Jack Schulz made me excited about electricals, circuits and technology based design and opened my eyes to the opportunities one idea can create. I learnt about design having a ripple effects. Previously most of my work is print based and I always preferred having my design work as being a physical copy. Call me old fashioned, but Jack has really opened my eyes to the possibilities in this area of design.
